Professional-grade insights without the overhead
Our fractional data team gives you results and flexibility
It doesn't make sense for small businesses to hire an in-house data team.
In-House is Expensive
- Total average salary cost of $344,327/yr for a 3-person data team (Data Analyst, Data Engineer, Data Scientist)
- That’s more than $28,000 per month
In-House is Slow
- Recruit, hire, and onboard new data team members
- Set up and maintain your own data warehouse and connectors
- Build dashboards and custom reports
In-House is Permanent
- Even if you can afford the time and expense, most small businesses don’t need a full-time data team year-round constantly building new dashboards.
Building in-house data team
Hiring Time
- 6 months to recruit, hire, and onboard a professional 3-person data team
- Vetted professionals ready within days
Infrastructure Setup
- A fresh in-house team spends first 3 months choosing and setting up data pipeline and data warehouse infrastructure.
- Professional-grade infrastructure ready within minutes
Infrastructure Vendors
-
You will need to choose and sign multiple vendor contracts (with annual commitments in many cases):
- Data Ingestion (ETL/ELT) like Fivetran or Airflow
- Data Warehouse like BigQuery or Redshift
- Data Visualization like PowerBI, Looker, or Tableau
-
All-in-one platform purpose-built for small businesses
Simple monthly plans — no per-seat billing or annual contract required
Integrating with Your Business Tools
- 2-3 months of writing and testing API connectors to pull data from your business tools into the warehouse where it can start being analyzed
- 70+ battle-tested integrations ready to immediately pull your business data into a professional-grade warehouse. Our team has deep expertise in the tools you already use.
Building Reports + Dashboards
- Data team starts building custom reporting dashboards
- Data team starts building custom reporting dashboards
Data Team Costs
- Permanent salary cost averaging $28,000/month
- Fractional team starting at $4999/month (pause or cancel anytime)
Infrastructure Costs
- Depending on the architecture and vendors your in-house team chooses, this can vary significantly (from $20,000 to over $100,000 annually).
- We've architected BlinkMetrics with small businesses in mind from day one. Platform plans start at $499/month.
Feature
Building in-house data team
Hiring Time
- 6 months to recruit, hire, and onboard a professional 3-person data team
Infrastructure Setup
- A fresh in-house team spends first 3 months choosing and setting up data pipeline and data warehouse infrastructure.
Infrastructure Vendors
-
You will need to choose and sign multiple vendor contracts (with annual commitments in many cases):
- Data Ingestion (ETL/ELT) like Fivetran or Airflow
- Data Warehouse like BigQuery or Redshift
- Data Visualization like PowerBI, Looker, or Tableau
Integrating with Your Business Tools
- 2-3 months of writing and testing API connectors to pull data from your business tools into the warehouse where it can start being analyzed
Building Reports + Dashboards
- Data team starts building custom reporting dashboards
Data Team Costs
- Permanent salary cost averaging $28,000/month
Infrastructure Costs
- Depending on the architecture and vendors your in-house team chooses, this can vary significantly (from $20,000 to over $100,000 annually).
Feature
BlinkMetrics
Hiring Time
- Vetted professionals ready within days
Infrastructure Setup
- Professional-grade infrastructure ready within minutes
Infrastructure Vendors
-
All-in-one platform purpose-built for small businesses
Simple monthly plans — no per-seat billing or annual contract required
Integrating with Your Business Tools
- 70+ battle-tested integrations ready to immediately pull your business data into a professional-grade warehouse. Our team has deep expertise in the tools you already use.
Building Reports + Dashboards
- Data team starts building custom reporting dashboards
Data Team Costs
- Fractional team starting at $4999/month (pause or cancel anytime)
Infrastructure Costs
- We've architected BlinkMetrics with small businesses in mind from day one. Platform plans start at $499/month.
Building in-house data team
Hiring Time
- 6 months to recruit, hire, and onboard a professional 3-person data team
- Vetted professionals ready within days
Infrastructure Setup
- A fresh in-house team spends first 3 months choosing and setting up data pipeline and data warehouse infrastructure.
- Professional-grade infrastructure ready within minutes
Infrastructure Vendors
-
You will need to choose and sign multiple vendor contracts (with annual commitments in many cases):
- Data Ingestion (ETL/ELT) like Fivetran or Airflow
- Data Warehouse like BigQuery or Redshift
- Data Visualization like PowerBI, Looker, or Tableau
-
All-in-one platform purpose-built for small businesses
Simple monthly plans — no per-seat billing or annual contract required
Integrating with Your Business Tools
- 2-3 months of writing and testing API connectors to pull data from your business tools into the warehouse where it can start being analyzed
- 70+ battle-tested integrations ready to immediately pull your business data into a professional-grade warehouse. Our team has deep expertise in the tools you already use.
Building Reports + Dashboards
- Data team starts building custom reporting dashboards
- Data team starts building custom reporting dashboards
Data Team Costs
- Permanent salary cost averaging $28,000/month
- Fractional team starting at $4999/month (pause or cancel anytime)
Infrastructure Costs
- Depending on the architecture and vendors your in-house team chooses, this can vary significantly (from $20,000 to over $100,000 annually).
- We've architected BlinkMetrics with small businesses in mind from day one. Platform plans start at $499/month.
We can help you
Finally know what your data is telling you
Instead of committing to hundreds of thousands of dollars in-house, rent a team of experienced data pros month-to-month for a fraction of the cost.
Dedicated Fractional Data Team
Analyst, scientist, and engineer who have worked with the SaaS tools your business runs on
Custom Dashboards & KPI Scorecards
Tailored to your data questions and business model so you can monitor everything in one place
Off-the-Shelf Scorecards & Reports
Monitor everything in one place, know what’s on-track and what needs your attention, at a glance (normally .
No Long-term Commitment Required
When you don’t need fractional services, scale down to a platform-only plan ($499-$999/month) and keep access to your custom reporting.
Are you ready to uncover the insights buried in your business data?
With our team's software and service combo, your backlog of unanswered data questions gets solved quickly. Instead of raw spreadsheets or disconnected exports, you get elegant dashboards and scorecards that deliver clear, actionable insights so your team knows exactly where to focus next.
Help Scout Agent-Level & Customer-Level Reporting
Custom dashboard template to track employee performance and growth over time as well as individual customer trends for a SaaS customer support team.
WooCommerce Inventory Low-Stock Report
Re-order low-stock reports identify fast-moving products so teams can reorder best-sellers before running out.
Keap Full-Funnel Marketing Reporting
Visual reporting dashboards pulling historical data for metrics across CRMs, marketing platforms, and more.
Nathan Tyler
My team will tell you that I absolutely love talking about business, data, and operations.
I’ve built several businesses the hard way in the past, with little or no data, and I know how much can be gained once you have a handle on it. Combining data with good instincts is an unstoppable combination.
I’d be honored to help you with your business. Please get in touch and I’ll be personally involved in helping you get to the next level.
– Nathan
Experience
- 20+ years running web-based agency and software businesses
- 15+ years as a startup founder and CEO
- 250+ websites and web applications built
Career Highlights
- Built internal systems currently utilized by Fortune 250 companies
- Founded StagingPilot, which was acquired by Pantheon in 2019
Other Products
- SaaS: AAArdvark
- WordPress: Simply Schedule Appointments, Draw Attention, Plugin Detective
Our team is dedicated to client success
Our team is chock full of solution-oriented individuals who believe in transparency, being kind to people, and always delivering on commitments.
Our trusted products are actively supporting tens of thousands of business worldwide.
Our customer reviews speak for themselves. We care about building awesome products and above-an-beyond customer support.
